PRODUCT

The Discount Engine

abstract project cover
abstract project cover

The Discount Engine makes home security affordable, by covering its cost with insurance discounts.

The Discount Engine makes home security affordable, by covering its cost with insurance discounts.

The Discount Engine makes home security affordable, by covering its cost with insurance discounts.

Customers claim their insurance discounts, including their security-related ones right from the Kangaroo Security app. This tool is also being offered as a B2B web app and mobile API for other security companies.

The feature, embedded into the Kangaroo Security App, helps customers claim discounts from their insurance provider. The product is now available as a b2b web app and mobile app api for other security companies..

PROBLEM

Most insurance discounts aren't claimed, yet they could cover the cost of Kangaroo's affordable home security system. How can we help customers get these discounts, secure their homes, and boost our customer retention?

Most insurance discounts aren't claimed, yet they could cover the cost of Kangaroo's affordable home security system. How can we help customers get these discounts, secure their homes, and boost our customer retention?

APPROACH

By letting customers claim discounts directly in our app, we raise awareness and simplify the process. We can also guide them to providers offering bigger savings for their security devices, boosting their savings and creating a new revenue stream for the business.

By letting customers claim discounts directly in our app, we raise awareness and simplify the process. We can also guide them to providers offering bigger savings for their security devices, boosting their savings and creating a new revenue stream for the business.

How It Works




KEY SCREENS

The anatomy of the most important screens in the flow

KEY SCREENS

We kept the feature fun and inviting, as dealing with insurance isn't always the most enticing.

RESULTS

Dory launched in the spring of 2023 and is live with multiple security companies in America.

92% of the customers that request a discount are granted savings up to $500.

Customers saved +25k within three months of launch.

We launched a responsive web app called Dory, a B2B version of the discount engine.

Key Screens

We partnered with insurance providers so customers can view their quote in 1- tap.

We worked with teams at Progressive, Branch, Nationwide and Travelers to build a universal framework for embedded quotes. Once in place, customers were able to view their quote on the providers website, with a single tap.

FINAL UI SAMPLES

We kept the feature fun and inviting, as dealing with insurance isn't always the most enticing.

RESULTS

Customers saved +25k within three months of launch.

92% of the customers that request a discount are granted savings up to $500. Other security companies were interested, which led to the launch of Dory.

We launched a responsive web app called Dory, a B2B version of the discount engine.

Dory launched in the spring of 2023 and is live with multiple security companies in America.